PRE-REQUISITE
Firstly, let us take a quick glance at what a SIP trunk stands for. A SIP trunk is a VOIP providing a direct seamless connection between an ITSP[Internet Telephony Service Provider] and your organization. Precisely, these trunks can carry user information, instant messages, multimedia conferences and other real time communication services [SIP-based].
Summing it up, It enables you to stretch VOIP telephony way beyond your company’s firewall minus the need for an IP-PSTN gateway[Public Switched Telephone Network].
Metaphorically, SIP trunking is the mother of all cost saving techniques. And many would agree that this would be putting it mildly. With the help of a SIP trunking service provider on the Internet, a SIP trunk permits an organization to replace the obsolete traditional fixed PSTN lines with PSTN connectivity. This has successfully cut the chord when it comes to bundles of physical wires used in traditional telephony.
1. R.I.P.-Bris, Pris & PSTN Gateways
For those who are still wondering, R.I.P. means “REST IN PEACE” i.e. the need for BRIs[Basic Rate Interfaces], PRIs[Primary Rate Interfaces] or PSTN gateways is no more. You can do without a local connection to the PSTN as the voice traffic is routed through the Internet to the ITSP directly which holds the gateways necessary for connection.
This effectively eliminates the need for gateways and their attendant costs and complexity. Some angelic ITSPs might even host a PBX for you independently handling both the hardware and administration. It’s a special feeling isn’t it?
2. Every call is a LOCAL CALL
Did you just faint? I understand some of you might feel bamboozled and must be thinking that this is a hoax as it is too good to be true but its not. It’s the actual truth and nothing but the truth.
An individual enterprise might become its own “Service providing Master” by choosing the best rates available in countries where they have the largest calling volumes.
The use of IP makes it all happen i.e.it makes it possible to cost effectively use SIP trunks from various providers by routing calls to the cheapest service provider based on country codes.This is the trump card attribute when it comes to SIPs and almost no one can overlook this cost saving factor.
3. Integrated Voice And Data Connections
Voice and data connections no longer need to be separate in turn eliminating costs. Moreover, it also broadens the caliber for communications convergence by incorporating both data and voice in a seamless connection.
Further, as an enterprise grows to become bigger, all the mandatory infrastructure and technology apt enough to handle additional data/voice traffic already exists in the first place.
This indirectly eliminates a redundant network by replacing the conventional voice-data connections by a single IP based network.
4. Miscellaneous
- ITSPs implement easier configuration and are cheaper to design, upgrade, operate and maintain on a general basis. Moreover, the devices involved don’t have hefty price tags attached to them.
- Trunking offers low investment paths when it comes to adding new lines as compared to the corresponding PSTN gateway.
- Additionally, it provides maximum versatility when it comes to usage and dimensioning of the lines by avoiding the need to buy full capacity chunks of lines.
- Finally, a single SIP trunking account can cater to an entire organization irrespective of the size.
Conclusion
All of this leads to a greater ROI as it takes the idea of VOIP one step further. Keeping its relentless cost effective factors under consideration, the ROI may be achieved in a sheer matter of months.
Ultimately, it’s about having the audacity to afford a communications architecture that has features which were unimaginable when it comes to the previous generations simultaneously providing all the conventional legacy benefits. And SIP trunking has translated this so called dream into a reality by extending the notion of seamless connectivity within or outside the whole corporate network.
Alas! This is the next giant leap in the field of telecommunications.
About The Author:
Josephine Clark, Editor at SIP Trunk Providers DotCom spends considerable part of her time in writing about technology including quickbooks cloud hosting and Hosted PBX. When not writing, she loves to dig deeper into knowing the best and the latest technology in industry.
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